How the WHOOP membership works

WHOOP is not sold like a regular fitness band: you buy a membership and the device comes with it. That is the main thing to know before buying.

Published: 11 Oct 2026 · Trackzone Baku

What the membership is

WHOOP's model is this: the device (WHOOP 5.0 or WHOOP MG) is part of the membership and only works with an active membership. Without it the band does not collect data and the app does not show your metrics.

The app (iOS and Android) delivers sleep, recovery, stress, Strain and health metrics — the whole value of WHOOP — within the membership.

What our price includes

So there is nothing extra to pay in the first year: buy the band, activate it in the app and use it.

What happens after a year

When the year ends, the membership is renewed in the WHOOP app at WHOOP's own rates. Rates and payment terms are set by WHOOP and can change, so we do not list a specific amount on the site: check the current price in the app before renewing, or ask us.

If you do not renew, the device stops collecting data. You keep the band, but it will not work until the membership is resumed.

Peak vs Life: the device is the difference

WHOOP PeakWHOOP 5.0 device: sleep, recovery, stress, Strain, heart rate. 500 AZN.
WHOOP LifeWHOOP MG device: everything in Peak + ECG, blood pressure insights, SpO₂ and broader health monitoring. 700 AZN.

The blood pressure feature is in beta at the manufacturer, and ECG is not a substitute for medical diagnosis.

Bands and charging

FAQ

WHOOP Peak · WHOOP Life · Ask on WhatsApp

Sources: WHOOP's membership model (whoop.com), device descriptions on our site, Trackzone Baku terms.